1. Football, Community and Social Inclusion
by Daniel Parnell and David Richardson
This book explores the current role of a football and football clubs in supporting and delivering social inclusion and health promotion to its community and seeks to examine the philosophical, political, environmental and practical challenges of this work. The power and subsequent lure of a football club and its brand is an ideal vehicle to entice and capture populations that (normally) ignore or turn away from positive social and/or health behaviours. The foundations of such a belief are examined, outlining key recommendations and considerations for both researchers and practitioners attending to these social and health issues through the vehicle of football.
By Daniel Parnell and Andy Pringle
There is developing interest in the use of sporting settings as a channel to connect people to health improvement services and an emerging body of research highlights football as being associated with positive motivational and social elements that support the maintenance of a physically active lifestyle. This text provides insights into a range of issues surrounding the role of football as a vehicle for health improvement for different groups. The contributors to this volume share some of the challenges and the benefits of using professional football settings as a channel for connecting people to health improvement opportunities. These chapters will be of interest to a range of stakeholders involved in research, policy and practice who stand to benefit from building partnerships with colleagues with expertise in (I) conducting evaluation and (II) reporting evaluation and research outcomes in peer-reviewed mediums, reflecting the value of partnerships between football-led health improvement and evaluators. This book was previously published as a special issue of Soccer & Society.